Rasmussen Reports
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Survey of 1,000 Adults July 14-15, 2003

Just 46% Consider NY Times Reliable

NY Times

Very Reliable 10%
Somewhat Reliable 36%
Not Very Reliable 17%
Not at All Reliable 6%


Wall Street Journal

Very Reliable 19%
Somewhat Reliable 40%
Not Very Reliable 8%
Not at All Reliable 3%



Very Reliable 23%
Somewhat Reliable 43%
Not Very Reliable 16%
Not at All Reliable 5%


Fox News Channel

Very Reliable 28%
Somewhat Reliable 44%
Not Very Reliable 10%
Not at All Reliable 4%


Local Newspaper

Very Reliable 19%
Somewhat Reliable 54%
Not Very Reliable 17%
Not at All Reliable 4%

Just 46% of Americans believe that information reported in the New York Times  is "very reliable" or "somewhat reliable." Twenty-three percent (23%) say information in the Times is "not very reliable" or "not at all reliable."

The data reflects more than a generalized distrust of media reporting. The Wall Street Journal, CNN, Fox News Channel, and local newspapers all were seen as significantly more reliable than the Times.

All Adults Reliable Not Reliable Net
Fox News 72% 14% +58%
Local Newspaper 73% 21% +52%
Wall Street Journal 59% 11% +48%
CNN 66% 21% +45%
NY Times 46% 23% +23%

NOTE: Reliable includes all who answered "Very Reliable" or "Somewhat Reliable." Not Reliable includes all who answered "Not Very Reliable" and "Not at All Reliable."

All data is from a national telephone survey of 1,000 adults conducted by Rasmussen Reports on July 14 and 15, 2003. The margin of error for the full sample is +/-3 percentage points with a 95% level of confidence. Methodology

Roughly a third of the adults surveyed had no opinion as to the reliability of data from either the New York Times or the Wall Street Journal. There was greater familiarity with CNN and the Fox News Channel.

The survey did not include questions to determine why fewer Americans considered data from the New York Times reliable. The paper has recently been stung by scandals involving its news coverage.

From a demographic perspective, the Wall Street Journal was seen as the most reliable source by America's growing Investor Class. Two-thirds (68%) of Investors consider data from the Journal reliable while just 11% do not.

Among Investors Reliable Not Reliable Net
Wall Street Journal 68% 11% +57%
Local Newspaper 76% 21% +55%
Fox News 73% 18% +55%
CNN 65% 24% +41%
NY Times 51% 27% +24%

Women rated Fox News Channel most reliable followed by their local newspaper, CNN, the Wall Street Journal, and the New York Times.

The New York Times did best among Democrats. Fifty-two percent (52%) of Democrats consider the Times a reliable source of data, while 18% do not. Among Republicans, 45% said information from the Times is generally reliable while 27% said it is not.

We'd love to hear your thoughts and comments.



Copyright 2005 Rasmussen Reports